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The Food Zone (Zone 3)
1939 New York World's Fair

Heinz Dome


Designers: Leonard M Schultze and Archibald Brown


An animated stage show dramatized "the story of strained baby food." The "Aristocrat Tomato Man," an animated Heinz character, sang, nodded his tomato head, and smacked his lips. A series of six plaques depicted the company's progress in food preparation.


Heinz Dome
Heinz Dome - photo 109

Heinz Dome - Goddess of Perfection - 1940
The statue titled "the Goddess of Perfection was moved
to the top of the dome in 1940.
Photo by William Keys Smith from the Susan S. Waite collection

Heinz Dome
Heinz Dome

Heinz 'Pickle Pin'
Heinz "Pickle Pin".

 

New York Times, March 26, 1940:

 

"Harvey Gibson, chairman of the Fair's board of directors, announced that the H. J. Heinz Company again will participate this year. Because of the large attendance last year, Howard Heinz, president of the company, said the exhibits in the building would be enlarged. The "Goddess of Perfection," sixteen feet in height, a sculpture of Raymond G. Barger, will be placed on top of the Heinz dome. The sculpture, which was inside the dome last year, will be visible from many parts of the grounds with its new elevation of 130 feet."